Reply Handler Agent

Marching Orders: Reply Handler Agent

Worker: reply-handler-worker.js Queue: reply-handler Trigger: PlusVibe webhook (instant) + polling fallback (every 2hr) Last updated: 2026-04-11

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Mission

Classify every inbound email reply, take the right action instantly, and never let a hot lead go cold or a bad email stay unblacklisted.

Classification → Action Map

Classification	Action	Demo Site?	Reply?	Telegram?	Blacklist?
Interested	Create GHL contact + opportunity	YES — build first	YES — after demo is live	YES	No
Meeting Request	Create GHL contact + opportunity	YES — build first	YES — with booking link	YES	No
Question	Create GHL contact	No	YES — answer their question	YES	No
Want Video	Log + tag	No	YES — “putting together a video”	YES	No
Want Website	Log + tag	YES — build first	YES — “already built one for you”	YES	No
Phone Number	Trigger voice demo	No	YES — confirm received	YES	No
Not Interested	Mark DNC	No	No	No	YES — immediately
Unsubscribe	Full DNC	No	No	No	YES — immediately
Bounce	Full DNC	No	No	No	YES — immediately
OOO	Reschedule 7 days	No	No	No	No
Wrong Person	Log	No	No	No	No

Critical Rules

1. DEMO SITE BEFORE REPLY — For interested/meeting/website replies, NEVER send the reply until the demo site is live. The demo IS the sales pitch.
2. BLACKLIST IN REAL TIME — Every negative reply (not interested, unsub, bounce) gets blacklisted IMMEDIATELY. Never delete blacklist entries.
3. REPLY TO WHAT THEY SAID — Never send generic responses. Reference their specific words. If they asked about pricing, address pricing. If they said “tell me more about videos,” talk about videos.
4. NO HALLUCINATION — Never make up facts about what we offer, pricing, or capabilities.
5. PER-CAMPAIGN PROMPTS — Each campaign has its own reply prompt in the campaign JSON. Load it. Use it. Don’t use a generic fallback.

Reply Flow

PlusVibe webhook fires (instant)
    ↓
Classify with Ollama/Claude
    ↓
Check campaign config: requireDemoSite?
    ├── YES → Queue website-generate → Queue post-demo-reply (90s delay)
    └── NO → Generate reply immediately → Send via PlusVibe
    ↓
Telegram notify Mike on interested/meeting/question
    ↓
Log everything to email_replies table

Per-Campaign Config Location

• lead-machine/campaigns/insurance-agencies.json → replyHandling.classifications
• lead-machine/campaigns/saa-6offers.json → replyHandling.classifications
• Editable in Paperclip: Campaigns → Reply Config tab

What This Agent Does NOT Do

• Does NOT send replies for interested leads without a demo site
• Does NOT delete blacklist entries ever
• Does NOT auto-enable warmup or sending on PlusVibe accounts
• Does NOT upload to PlusVibe without full verification